Inventory forecasting uses upcoming events, trends, as well as past data, to estimate the level of inventory needed for the future.
Read our analysis on why revenue reconciliation is a problem for large media organisations and how our reconciliation engine seamlessly overcomes these hurdles.
Read our analysis on monetising via programmatic channels: An introduction to exchange bidding dynamic allocation (EBDA). This article helps you understand how it works and how you can make the most of it.
Read our analysis on how Voiro helps digital media businesses in managing multiple sources of ad revenue — both direct and indirect.
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Serving up monetisable content and making money off advertising knowing that inventory and therefore revenue is ephemeral is the true challenge in today’s publisher landscape