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The Voiro Journey: 9 Years and 5 Key Learnings on Effective Monetisation
The Voiro Journey: 9 Years and 5 Key Learnings on Effective Monetisation

When we founded Voiro (in 2014), it was a far more linear world. The Ad Tech market was still at a nascent stage and businesses were not as reliant on technology to drive solutions. In the last nine years, the industry has undergone a massive transformation in terms of perceptions of how to run profitable...

Maximize revenue potential in digital advertising
Unlocking Revenue Potential: The Pitfalls of Manual Ad Inventory Management

In the fast-paced world of e-commerce, every business leader understands the importance of maximizing ad revenue. However, many enterprises still rely on manual methods to manage their ad inventory, unwittingly hindering their revenue potential. In this blog post, we will explore the challenges of managing ad inventory manually and how it impacts ad revenue. So,...

OOH to DOOH: The Journey - Voiro
OOH to DOOH: The Journey

From Egyptian obelisks to colourful posters, outdoor advertising has been an intrinsic part of community and communication from the beginning. In recent times, however, out-of-home (OOH) advertising has transformed to take the viewer experience to a different level. From bright  interactive billboards to AR (augmented reality) led digital signages, real-time marketing and technological advancements have...

Voiro - The Future of Ad Ops
The Future of Ad Ops

In the world of digital marketing, ad operations is a remarkably under-appreciated function. Part of the sell-side at most large publishers, ad operations teams are the backbone of a monetisation practice. Their role, put simply, has always been to make sure that publishers serve the right ads to the right audience at the right time,...

Voiro at ad-tech new delhi 2022
blogHero 27Jan2022
What Does It Really Mean To Be A Growth-Focused Ads Business?

Read our analysis of what does it really mean to be a growth-focused ads business and how Voiro helps media businesses solve challenges.

Voiro How To Stay On Top Of Your Advertiser Relationships
Explore Voiro: How To Stay On Top Of Your Advertiser Relationships

See how Voiro enables publishers to make the best business decisions by staying on top of advertisers, campaigns, and audiences in real time.

advertising technology platforms
How Media Companies Should Embrace Ad Tech Innovation

Read our analysis on what type of ad tech innovation media companies need and the outcome of embracing it.