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Audience Engagement and The Role of Data, Content and Quality Ads

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⚡️Audience targeting and making the audience more accessible
⚡️NBC’s #One23 Conference on audience engagement
⚡️What a publisher’s workforce going to look like in the future and the role of data engineering
⚡️IAB’s Guidelines on data clean room standards

CC

✅NBC’s #One23 conference and Kelly Abcarian on quality of content and its impact on the ad ecosystem
✅ Dumbstruck Inc, EDO Inc on the emotional resonance of ads
✅ AdExchanger
✅ Google
✅ Meta

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