In the world of digital marketing, ad operations is a remarkably under-appreciated function. Part of the sell-side at most large publishers, ad operations teams are the backbone of a monetisation practice. Their role, put simply, has always been to make sure that publishers serve the right ads to the right audience at the right time,...
A peek into Voiro's journey in 2021 and how we look forward to 2022.
Read our analysis on how Voiro helps digital media businesses in managing multiple sources of ad revenue — both direct and indirect.
Read our analysis on what type of ad tech innovation media companies need and the outcome of embracing it.
Read our analysis on why pushing ads to multiple servers requires a specific type of tech to automate your AdOps.