{"id":23093,"date":"2023-07-17T13:55:29","date_gmt":"2023-07-17T13:55:29","guid":{"rendered":"https:\/\/voiro.com\/?post_type=webinars&#038;p=23093"},"modified":"2023-07-17T13:59:17","modified_gmt":"2023-07-17T13:59:17","slug":"how-to-effectively-monetise-via-retail-media","status":"publish","type":"webinars","link":"https:\/\/voiro.com\/webinars\/how-to-effectively-monetise-via-retail-media\/","title":{"rendered":"How to effectively Monetise via Retail Media"},"content":{"rendered":"\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"How to effectively Monetise via Retail Media\" width=\"1170\" height=\"658\" src=\"https:\/\/www.youtube.com\/embed\/RqsEwgjN-pc?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Skai\u2019s The State of Retail Media 2023 makes two things very clear \u2013 that retail media is a high-impact channel with high conversion rates and will continue to be a priority as a key revenue stream for digital retail businesses.<\/p>\n\n\n\n<p>In this exclusive Voiro webinar on <strong>How to effectively Monetise via retail media \u2013 Challenges and Opportunities<\/strong>, the panelists deconstruct the key strategies used and challenges faced by retail media businesses to effectively monetise retail businesses.<\/p>\n\n\n\n<p>Moderated by our CEO, Kavita Shenoy, the panelists included Kishore Kumar (Brand Intelligence, BigBasket), Anurodh Tak (Director Ads Monetisation, Swiggy) and Anand Gopal (Co-Founder and COO, Voiro)<\/p>\n\n\n\n<p>Following are some of the key points that were discussed at the webinar<\/p>\n\n\n\n<ul>\n<li>How to leverage data analytics for robust inventory management<\/li>\n\n\n\n<li>How to be profitable while scaling up<\/li>\n\n\n\n<li>How to drive discovery for brands without impacting the customer journey<\/li>\n\n\n\n<li>How to drive key partnerships and look beyond ROAS<\/li>\n\n\n\n<li>Build vs Buy: What\u2019s the better strategy<\/li>\n\n\n\n<li>Future of retail media and technology\u2019s role in It<\/li>\n<\/ul>\n","protected":false},"featured_media":23094,"template":"","acf":[],"_links":{"self":[{"href":"https:\/\/voiro.com\/wp-json\/wp\/v2\/webinars\/23093"}],"collection":[{"href":"https:\/\/voiro.com\/wp-json\/wp\/v2\/webinars"}],"about":[{"href":"https:\/\/voiro.com\/wp-json\/wp\/v2\/types\/webinars"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/voiro.com\/wp-json\/wp\/v2\/media\/23094"}],"wp:attachment":[{"href":"https:\/\/voiro.com\/wp-json\/wp\/v2\/media?parent=23093"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}