Podcast

10 – Ten Weeks. Ten Episodes. And A Brand New Monetisation Newsletter Is Born

This week’s conversation is around Netflix’s partnership with Microsoft, Disney’s ad-tech deal with The Trade Desk, Unity’s all-stock deal with ironSource, and more.

9 – New Age Of Game Advertising, Advertising Context, Global Squeeze

This week’s conversation is around why context is king in advertising, the looming economic crisis, and the new age of game advertising.

8 – CTV And Television Sales, The Cannes Lion Awards, Disney Picks Up F1 Rights

This week’s conversation is around the debate on CTV as a medium, the Cannes Lion Awards, Google and Netflix talks, Is Netflix part of a bigger streaming problem, what streaming has done to Wall Street, and more.

7 – India’s Creator Economy, TikTok Void, Short Video Apps

This week’s conversation is around VC interest in the creator economy, TikTok’s void in India, Netflix losing subscribers, and more.

6 – IPL Mock Bidding, Apple To Stream MLS

This week: News from Facebook, publisher frustration against usage of some keywords in ad campaigns, IPL bidding wars, Data and AI in sports, and more.

Listen to this episode on Apple Podcast, Spotify, and Google Podcast.

5 – Sandberg Moves On, IPL Bidding Wars , New Tik Tok Trend

This week: News from Facebook, publisher frustration against usage of some keywords in ad campaigns, IPL bidding wars, Data and AI in sports, and more.

4 – Twitch vs. TikTok , CTV Advertising, & Gaming Revenue

This week: Platforms like Twitch and TikTok giving the power to creators and publishers, advertising on game streaming, what the future holds for CTV, and more.

3 – TikTok On Our Minds, Advertising In Streaming, Warner Brothers And Discovery’s Offering

This week: TikTok vs. Netflix and the cost of content creation, moving ad dollars from streaming towards cable, and the Warner Bros and Discovery deal.

2 – Programmatic Carbon Footprint, State Of Streaming, And Are We In A Media Reckoning?

This week’s conversation is around programmatic ad’s sustainable future, OTT subscription fatigue, AT&T spinning off its media investments, and CNN+ shutting down, and more.

1 – OTT Hates Password Sharing, IPL Ad Trends, TikTok’s Influence

This week’s conversation is around OTT password sharing and its impact on revenue, the retail media land grab, WPP’s partnership with Epic Games, and more.